There are so many articles about the decline in the newspaper business attributed to the rise of the internet that I can’t keep up. My file is full. Soon there will be enough time to pull them all together in a meaningful way.
In the meantime, here is an article on the overall view.
I can’t help but think that some of this is their own fault, and not the fault of new technology. They had loyal audiences, why couldn’t they keep them?
The citizens of the United States own the air waves. We ‘lease’ the rights to them to the broadcast companies. The candidates have to buy air time from these companies. To pay the bill they have to ask for lots of money from contributors — could be a problem here.
Our politicians need to reach the citizens with their ideas, promises, plans, etc. And voters need to fully understand the consequences of their votes.
Why don’t we give better access to our presidential candidates? Why do we depend on the press to monitor the access? Why don’t we just let them talk to us directly? I know they have websites, but they’re mostly geared up to get donations, and it takes lots of work to actually compare the two.
For instance each presidential candidate could have access to 15 minutes of prime time for each of the last four weeks of the campaign to outline their plans. Am surprised CSPAN doesn’t do this. Maybe they do and I’m clueless.
I haven’t spoken to anyone who can tell me what the actual differences are between the candidates health care programs, tax proposals, economic philosophies, etc. But they definitely have intense emotional opinions about the different personalities.
Can more access with more relevant information make a difference?
The New York Times is taking a double punch by both this troubled economy and the continuing withering of the old media. Their net profit fell by 51.4 percent in the third quarter to 6.5 million dollars — profit from print advertising is down 18.5 percent while up a weak 2.5 in online ads. Their debt was downgraded to ‘junk’ status by Standard and Poors.
As with many in the old media, they continue their struggle to find the way forward in this new environment.
Why not ‘bailout’ each citizen with $1 million each, with some requirements — that the mortgages be paid off and those without homes would buy one? Granted, we might need a few other fine tunings in the details.
As a stimulus package it would totally eliminate poor people who would now be able to afford health care, a new car and facials at the spa!
As Alan Kay, a former client, said “The best way to predict the future is to invent it.”
Casaleggio Associati has an interesting take on how we got here and where we’re going. Their video ‘Prometeus – The Future of Media,’ has been around for a while, but is still interesting. Take a look.
In his latest blog post, in his New York Times column, Pogue’s Posts, David Pogue talks about his idea for a book he’d like to write for the basic computer user. Things like highlighting a word by double-clicking it, etc.
In this time of social media, all he had to do was mention it and check the comments on his blog. He has a good head start on his research with no need for editorial assistants. And perhaps no real need for the book since we can get the information in one place on his blog.
As we watch all the legendary New York financial firms disappear, we also saw the last issue of The New York Sun on September 30. So sad to see their point of view silenced. Need to get a RIP page going to keep track of the dearly departed so we don’t forget them.
Observing the decline of the old, and the birth of the new media, as the formerly trapped audience recks havoc on busniess models. The audience itself is now 'broadcast.'