The situation seems to be that writers no longer have a problem reaching an audience. And the audience has so many new options other than books. Which means that the publishers, and their chosen authors, aren’t making as much money these days. 

Then there’s Magnus Berger, a graphic designer at Baron & Baron, who is publishing ‘The Last Magazine.’ Funny how the website and blog came first. But then the magazine does need to acquire an audience. It’s to arrive somewhere, biannually.

Fabien Baron is a very talented designer, who gained fame for his magazine design. There is only one Baron. However, some call the firm Baron & Baron & Baron & Baron & Baron & Baron.