The situation seems to be that writers no longer have a problem reaching an audience. And the audience has so many new options other than books. Which means that the publishers, and their chosen authors, aren’t making as much money these days. 

Then there’s Magnus Berger, a graphic designer at Baron & Baron, who is publishing ‘The Last Magazine.’ Funny how the website and blog came first. But then the magazine does need to acquire an audience. It’s to arrive somewhere, biannually.

Fabien Baron is a very talented designer, who gained fame for his magazine design. There is only one Baron. However, some call the firm Baron & Baron & Baron & Baron & Baron & Baron.

“We felt our audience was shrinking so that we were not relevant,” Clayton Frink, the publisher of The Capital Times, said in an interview two days before the final daily press run. “We are going a little farther, a little faster, but the general trend is happening everywhere.”

You can read the digital version of the New York Times story here. And you can visit the digital Capital Times here.